Seasonal sales refer to the periodic promotions and discounts offered by retailers and businesses during specific times of the year, typically corresponding with holidays or changes in weather. These sales are designed to entice customers to make purchases by offering lower prices on seasonal items or by introducing new products. They are a strategic marketing tactic used to boost sales and clear out excess inventory, while also providing customers with the opportunity to save money on items that are in high demand during certain times of the year. From Black Friday deals to summer blowouts, seasonal sales are a popular and anticipated event for both businesses and consumers alike.