Definition : Jersey sponsor

A jersey sponsor is a company or organization that pays to have their logo or name displayed on the jerseys of a sports team. This type of sponsorship is a common way for businesses to gain exposure and increase brand recognition, while also providing financial support to the team. The jersey sponsor’s logo is typically prominently displayed on the front of the jersey, making it a highly visible form of advertising. In addition to the logo, the jersey sponsor may also receive other benefits such as advertising space in the team’s stadium or arena, and the opportunity to collaborate on marketing campaigns with the team. Jersey sponsorship is a mutually beneficial partnership that allows both the team and the sponsor to reach a wider audience and achieve their respective goals.

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