ASO black hat refers to unethical and manipulative techniques used to artificially boost the ranking and visibility of a mobile app in app store search results. These tactics violate the guidelines set by app store platforms and can result in penalties or even removal of the app from the store. Examples of ASO black hat techniques include keyword stuffing, fake reviews, and using bots to increase downloads. These practices not only deceive users but also harm the overall integrity and fairness of the app store ecosystem. It is important for app developers to avoid ASO black hat tactics and instead focus on creating high-quality and relevant content to improve their app’s visibility and success.