BOGOF, short for “buy one, get one free,” is a marketing strategy used by retailers to entice customers to purchase more products. This offer allows customers to receive a second item of equal or lesser value for free when they purchase one item at full price. BOGOF deals are often used to clear out excess inventory or promote new products, making it a win-win situation for both the customer and the retailer. So next time you see a BOGOF deal, don’t hesitate to take advantage of the savings and stock up on your favorite products!