Definition : BRI

BRI, or the Belt and Road Initiative, is a global development strategy proposed by the Chinese government in 2013. It aims to promote economic connectivity and cooperation between China and countries in Asia, Europe, and Africa through the construction of infrastructure projects such as roads, railways, ports, and energy facilities. The BRI also includes initiatives to enhance trade, investment, and cultural exchange among participating countries. This ambitious project has been met with both praise and criticism, with some viewing it as a way for China to expand its influence and others seeing it as a means to boost economic growth and development in participating countries.

Discover the Precise Definitions of Marketing Terms

Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt