CEO advocacy refers to the active and vocal support of a company’s leader for a particular cause, issue, or belief. This type of advocacy involves using their influential position and platform to promote and champion a specific social, environmental, or political agenda. It goes beyond traditional corporate social responsibility and involves the CEO personally advocating for change and using their voice to drive positive impact and change within their organization and society as a whole. CEO advocacy is a powerful tool for driving meaningful change and shaping the values and actions of a company.