Click bombing refers to the malicious act of artificially inflating the number of clicks on a website or online advertisement through automated or fraudulent means. This can be done with the intention of sabotaging a competitor’s online presence, manipulating advertising metrics, or causing financial harm to the targeted website. Click bombing can also be used as a form of cyber attack, overwhelming a website’s servers and causing it to crash. This unethical practice not only disrupts the online ecosystem, but also undermines the accuracy and reliability of online data and analytics.