Community management refers to the practice of building and maintaining a positive and engaged community around a particular brand, organization, or online platform. It involves actively listening to and engaging with community members, fostering a sense of belonging and inclusivity, and addressing any issues or concerns that may arise. A successful community management strategy involves creating meaningful connections, promoting open communication, and cultivating a sense of shared purpose within the community. This can lead to increased brand loyalty, customer satisfaction, and overall growth and success for the community as a whole.