Customer status refers to the level of relationship and engagement a customer has with a business or brand. It is a measure of the customer’s loyalty, satisfaction, and value to the company. This status is determined by factors such as frequency of purchases, amount spent, and overall satisfaction with the products or services provided. A customer’s status can range from new or potential customer to loyal or VIP customer, and can change over time based on their interactions and experiences with the company. Understanding and managing customer status is crucial for businesses to effectively cater to their customers’ needs and retain their loyalty.