Digital audio advertising refers to the practice of promoting products, services, or brands through audio content delivered via digital platforms such as streaming services, podcasts, and online radio. This form of advertising utilizes targeted audio ads that are played before, during, or after the audio content, allowing businesses to reach a highly engaged audience and effectively communicate their message. With the rise of digital audio consumption, digital audio advertising has become an increasingly popular and effective way for businesses to connect with their target audience and drive conversions.