Direct hotel reservations refer to the process of booking a hotel room directly with the hotel, rather than through a third-party booking platform or travel agency. This allows guests to communicate directly with the hotel staff, ensuring a more personalized and efficient booking experience. Direct reservations also often offer the best rates and special perks, such as room upgrades or complimentary amenities. By bypassing intermediaries, direct hotel reservations provide a direct line of communication between guests and the hotel, resulting in a more seamless and enjoyable stay.