DoFollow refers to a type of link that allows search engines to follow and index a website, thereby increasing its visibility and ranking on search engine results pages. Unlike its counterpart, NoFollow, which restricts search engine bots from crawling and indexing a website, DoFollow links are considered more valuable for search engine optimization (SEO) purposes. This is because DoFollow links are seen as a vote of confidence from one website to another, indicating that the linked website is trustworthy and relevant. As a result, DoFollow links are highly sought after by website owners and SEO professionals as they can help improve a website’s organic traffic and online presence.