An electronic or virtual coupon is a digital form of a traditional paper coupon that can be accessed and redeemed through electronic devices such as smartphones, tablets, or computers. These coupons offer discounts, promotions, or other incentives for purchasing products or services from online retailers or brick-and-mortar stores. Unlike physical coupons, electronic or virtual coupons do not require printing or clipping, making them more convenient and environmentally friendly. They can be obtained through various channels, including email, social media, and coupon websites, and are typically redeemed by entering a unique code at the time of purchase. Electronic or virtual coupons have become increasingly popular due to their ease of use and ability to reach a wider audience, making them a valuable tool for both consumers and businesses.