An exit page, also known as an exit point or exit link, is the final page a user visits before leaving a website or online platform. It is the last stop on their digital journey, marking the end of their interaction with the site. This page can be reached by clicking on an external link, closing the browser tab, or navigating away from the site. The exit page is a crucial element in analyzing user behavior and understanding the effectiveness of a website’s design and content. It can also be used to redirect users to other relevant pages or encourage them to take a specific action before leaving the site. In short, the exit page is the virtual doorway that leads users out of a website and back into the digital world.