Definition : Expand banner

An expand banner is a type of online advertisement that dynamically changes in size and content when a user interacts with it. This interactive banner expands to reveal additional information, such as videos, images, or text, providing a more engaging and immersive experience for the viewer. Expand banners are often used in digital marketing campaigns to capture the attention of potential customers and drive higher click-through rates. They are also known as expandable banners or rich media banners.

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