INAO, or Institut National de l’Origine et de la Qualité, is a French organization responsible for regulating and protecting the authenticity and quality of agricultural products, wines, and spirits. Founded in 1935, INAO works closely with producers, experts, and government officials to establish and enforce strict standards for production, labeling, and geographical indications. This ensures that consumers can trust the origin and quality of the products they purchase, while also promoting and preserving the unique cultural and historical heritage of France. INAO’s rigorous certification process and ongoing monitoring make it a trusted authority in the world of food and beverage, both in France and internationally.