Definition : Invendu publicitaire Internet

‘Invendu publicitaire Internet’ refers to unsold advertising space on the internet. This can include banner ads, pop-up ads, sponsored content, and other forms of digital advertising that have not been purchased by advertisers. These unsold ad spaces are often offered at discounted rates or through auction systems in order to attract potential buyers. The term highlights the competitive nature of the online advertising market and the constant need for publishers to fill their available ad space in order to generate revenue.

Discover the Precise Definitions of Marketing Terms

Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt