Definition : Marketing automation

Marketing automation refers to the use of technology and software to streamline and automate marketing processes, tasks, and campaigns. It allows businesses to effectively target and engage with their audience, track and analyze data, and personalize marketing efforts, all while saving time and resources. By automating repetitive tasks and utilizing data-driven strategies, marketing automation helps businesses optimize their marketing efforts and drive growth and success.

Discover the Precise Definitions of Marketing Terms

Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt