A master franchise is a type of franchise agreement in which a franchisor grants the rights to sub-franchise a specific territory or region to a master franchisee. This allows the master franchisee to act as a middleman between the franchisor and individual franchisees, overseeing the development and management of multiple franchise locations within their designated area. The master franchisee is responsible for recruiting and training sub-franchisees, as well as providing ongoing support and guidance to ensure the success of the franchise network. In return, the master franchisee receives a percentage of the sub-franchisees’ profits, making it a lucrative business opportunity for those with strong entrepreneurial skills. Essentially, a master franchise allows for the expansion of a franchise brand on a larger scale, while also providing a source of income for the master franchisee.