Mid Market refers to a segment of the economy that falls between the small business and large enterprise sectors. It typically includes companies with annual revenues ranging from $10 million to $1 billion. These businesses are often privately owned and operate in a specific industry or niche market. They have a moderate level of resources and market share, allowing them to compete with both smaller and larger companies. The mid market is considered a crucial driver of economic growth and job creation, as it provides a balance between innovation and stability. Companies in this sector often have a strong focus on customer relationships and strategic partnerships, making them agile and adaptable to changing market conditions. Overall, the mid market plays a vital role in the overall health and diversity of the economy.