On-SERP SEO, also known as on-page SEO, refers to the practice of optimizing a website’s content and structure to improve its visibility and ranking on search engine results pages (SERPs). This includes techniques such as keyword research, meta tag optimization, and internal linking, all aimed at making a website more relevant and authoritative in the eyes of search engines. The goal of on-SERP SEO is to attract more organic traffic to a website by ensuring that it appears prominently in relevant search queries, ultimately leading to increased visibility, credibility, and potential conversions. In today’s competitive digital landscape, mastering on-SERP SEO is crucial for businesses and individuals looking to establish a strong online presence and reach their target audience effectively.