Definition : Organization merchandising

Organization merchandising refers to the strategic planning and execution of promotional and marketing activities by a company or business entity in order to effectively showcase and sell their products or services. This includes the selection, display, and pricing of merchandise, as well as the creation of appealing and cohesive visual displays and marketing campaigns. The goal of organization merchandising is to attract and engage customers, increase sales, and ultimately drive the success of the organization. It involves a combination of creative and analytical skills, as well as a deep understanding of consumer behavior and market trends. Effective organization merchandising can greatly impact the overall image and profitability of a company, making it a crucial aspect of any successful business strategy.

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