Definition : Press rider

A press rider is a contractual agreement between a performer or event organizer and the media, outlining specific requests and requirements for coverage of the event. These requests can range from simple accommodations, such as providing press passes and access to backstage areas, to more elaborate demands, such as specific interview questions or restrictions on what can be reported. The purpose of a press rider is to ensure that the media coverage accurately reflects the desired image and message of the performer or event, while also providing a mutually beneficial relationship between the media and the organizer. However, press riders have been criticized for being excessive and controlling, often leading to negative publicity for the parties involved.

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