Definition : Primary catchment area

A primary catchment area refers to the geographical region or area that is primarily served by a particular institution, such as a school, hospital, or business. This area is typically determined by factors such as proximity, accessibility, and demand for the services provided by the institution. It is the main focus of the institution’s operations and marketing efforts, as it represents the core population that it aims to serve. The boundaries of a primary catchment area may be defined by natural or man-made features, such as rivers, highways, or city limits. Understanding the primary catchment area is crucial for businesses and organizations to effectively target and cater to the needs of their local community.

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