Definition : Product ghost

A product ghost refers to a discontinued or obsolete product that continues to haunt the market, often due to its lasting impact or influence on consumers. These products may no longer be available for purchase, but their presence can still be felt through nostalgia, imitation, or even the lingering effects of their success. Like a ghost, a product ghost may be invisible, but its presence can still be felt in the ever-evolving landscape of consumer culture.

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