Definition : Product locator

A product locator is a tool or system that helps consumers find specific products within a store or online marketplace. It typically utilizes a database of product information and store layout to provide accurate and efficient search results. This allows shoppers to quickly and easily locate the exact item they are looking for, saving them time and frustration. Product locators can be found in various forms, such as in-store kiosks, mobile apps, or website features, and are designed to enhance the overall shopping experience for customers. By streamlining the search process, product locators make it easier for consumers to find and purchase the products they desire, making them an essential tool for modern retail.

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