A promotional lottery is a marketing strategy in which individuals are given the opportunity to win prizes by participating in a game of chance. This type of lottery is typically used by businesses to attract customers and promote their products or services. Unlike traditional lotteries, promotional lotteries do not require participants to purchase tickets, but rather offer free entry through various means such as filling out a survey or making a purchase. The prizes offered in promotional lotteries can range from small items like discounts or free samples to larger rewards such as trips or cash prizes. While promotional lotteries can be a fun and exciting way for businesses to engage with their customers, they are subject to strict regulations to ensure fairness and prevent fraud.