RSI marketing, also known as Relationship, Social, and Influencer marketing, is a strategic approach to promoting products or services by building and nurturing strong relationships with customers, leveraging social media platforms, and collaborating with influential individuals or organizations. This type of marketing focuses on creating meaningful connections with target audiences, rather than solely relying on traditional advertising methods. By utilizing RSI marketing, businesses can establish trust, credibility, and loyalty with their customers, leading to increased brand awareness, customer retention, and ultimately, sales.