Definition : Seasonality index

A seasonality index is a statistical measure that quantifies the degree of variation in a particular phenomenon, such as sales or demand, over the course of a year. It is typically expressed as a percentage or ratio and is used to identify patterns and trends in data that are influenced by seasonal factors. This index is a valuable tool for businesses and industries to forecast and plan for fluctuations in their operations, as well as for economists and researchers to analyze the impact of seasonal changes on the economy. It takes into account the cyclical nature of certain events and provides a comprehensive understanding of their seasonal patterns, allowing for more accurate predictions and informed decision-making.

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