A social ad, also known as a social media advertisement, is a form of digital marketing that utilizes social media platforms to promote products, services, or ideas to a targeted audience. These ads can take various forms, such as sponsored posts, videos, or influencer collaborations, and are designed to blend seamlessly into a user’s social media feed. The goal of a social ad is to capture the attention of potential customers and encourage them to engage with the brand or make a purchase. With the rise of social media, social ads have become an essential tool for businesses to reach and connect with their target audience in a more personalized and interactive way.