A website audit is a comprehensive evaluation of a website’s performance, structure, and content to identify areas of improvement and optimize its overall effectiveness. This process involves analyzing various elements such as design, user experience, search engine optimization, and functionality to ensure that the website is functioning at its best and meeting its intended goals. A website audit is essential for businesses and organizations to maintain a strong online presence and attract and retain visitors. It helps to identify any issues or weaknesses that may be hindering the website’s success and provides actionable insights to enhance its performance and drive better results.